Nathan is a the founder of 12HIGH, a recently launched digital strategy agency which aims to help other organisations activate their strategy. Nathan brings to this new venture, six years at Super Retail Group (Supercheap Auto, rebel Sport, BCF) where he was Group Digital Manager. This included running the operations of the eCommerce platforms, leading large retail projects through digital transformation and establishing the Test & Learn capability. Earlier this year Nathan was ranked as number 6 in Australia's Top 50 People in eCommerce. He has previously led digital, marketing and media strategy in various full service agencies and is passionate about ensuring that strategy adds value and is valued by organisations.